The illusion of certainty, James Burke, 1986

"Discovery isn't discovery, it's just the invention of another version of how things are."

How 40 Hz Light and Sound Waves Could Halt Alzheimer’s

WHOOOOOOAAAAAA! This is pretty wild. Recent research at MIT's Picower Institute for Learning and Memory has discovered that activating specific brain waves through light and sound therapy can enhance peptide release from interneurons, aiding in the removal of Alzheimer’s-related proteins via the brain’s glymphatic system (translation: BRAAAAIN DRAAAIIIIIN!)

The study found that flickering lights and clicking sounds at a gamma brain rhythm frequency of 40 Hz can slow Alzheimer's progression and alleviate symptoms, as demonstrated in both human volunteers and laboratory mice.

This discovery is important because it suggests a new, non-invasive way to treat Alzheimer’s by using light and sound to help the brain get rid of these proteins.

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Can the Masters of Hipster Cringe Conquer Hollywood With Wall Street Cash?

A24, the studio behind everything from Uncut Gems to Beef, has private equity backing, a $2.5 billion valuation and a newfound desire to go mainstream.

The Greedy Leadership of Vice Ultimately Drained the Company Completely
Let's be honest though... Vice fell off long before they decided to shut it down.

YouTube dominates TV streaming in US, per Nielsen’s latest report
Sixty-one percent of Gen Z reported that they favor user-generated content over other content formats.

The Empty Adderall Factory
A drugmaker’s feud with the DEA is exacerbating the ADHD meds crisis — at a rate of 600 million missing doses a year.

I Went to a Rave With the 46-Year-Old Millionaire Who Claims to Have the Body of a Teenager
Dude sounds like an ABSOLUTE FREAK! –

Johnson, a 46-year-old centimillionaire who made his fortune in Silicon Valley but is best known for waging a war on death that he claims to be winning. His ambitions are somehow greater, and more science-fictional, than those of other biohackers and life-extension fanatics—a group that includes Peter Thiel, Jeff Bezos, and Mark Zuckerberg. Johnson preaches perhaps the most brazen iteration of Silicon Valley’s emerging obsession with AI and commitment to restructuring society around the technology. He believes he has figured out how algorithms, instead of ruining civilization, can lead him to the land of immortals.

We're gonna see a documentary on his cult in the next 10 years.

Rivian stock falls as EV maker reports fourth-quarter results, announces 10% job cuts

Probably a good time to buy Rivian. Truly insane to see a company that IPO'd at $78 is now trading at $10. SUVs look cool as hell. Trucks not so much. 

🎶 Music: Wednesday

DIAGRAM 1: The Spawning of Wednesday

DIAGRAM 1: The holy trinity of sad queens have given birth to Wednesday, a wailing quintet from Asheville, whose sound is a haunting combination of wailing 90s skuzz/distortion and country twang that creates a rich tapestry of sadness. Their latest album entitled, “Rat Saw God,” beautifully captures the American South, weaving memories and deeply personal stories into this sort of humorous but tragic reflection of growing up in the suburbs of Greensboro.

🎶 Wednesday – Chosen to Deserve

🎶 Wednesday – Quarry 

🎶 Wednesday – Bath County

[REPORT] Anti-Pattern Engineering: 50/50 Rule

With everything you create – half the people should love it and the other half should absolutely hate it. The world’s best creative work always elicits extreme reactions, with audiences and critics alike unequivocally falling into one of two camps: passionate admiration or complete disdain. Good marketing starts with getting people’s attention and whether people love it or hate at least you’ve got their attetion and by talking about it they are helping you amplify your awareness.

[REPORT] Transcending Realms: Exploring the Parallel Wisdom and Influence of Rick Rubin and Rafiki

"TIRED"

One day your entire living room is scattered with Hot Wheels and Pixar action figures – Buzz Lightyear, Woody – and your whole day is split into two halves. Before nap and after nap. 

FW 23

Goo Goo Dolls — Iris (Live 2004)